Nikki Klapp
Marketing Strategist, Brand Champion, Relationship Manager
- Role
- Vice President Marketing at United Bank
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Nikki Klapp
Seasoned Marketing Strategist with a passion for learning. Daily focus is to be a resource and leverage my expertise to strategize and execute solutions that grow the company\'s brand and exceed defined, strategic goals.
Experience
Vice President Marketing
Oct 2023 — Present
Develop, manage and execute paid media strategy and partnerships across the Bank\'s footprint. Relationship Manager for the Bank\'s strategic collegiate partnerships with multiple universities including, Clemson, UVA and JMU, collegiate athlete NIL partnerships, and large-scale sponsorships across the footprint. Serve as strategic partner to our regional Market Presidents and advise them on sponsorship and donation allocations while maximizing return for the Bank.
Education
ABA School of Bank Marketing & Management
Financial Marketing
2014 — 2015
East Carolina University - College of Business
Bachelor of Science (BS), Marketing
1999 — 2003
Skills
- Strategic Planning
- Social Media Marketing
- Financial Analysis
- Social Media
- Training
- Leadership
- Marketing Strategy
- Recruiting
- Marketing
- Management
- Crm
- Analysis
- Budgets
- Sales
- Product Marketing
- Customer Service
- Budgeting
- Marketing Communications
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