Nikki Fjerstad
E-Commerce Merchandising & Sales Leader
- Role
- E-commerce Sales & Merchandising Leader at Scheels
- Location
- Fargo, ND, US
- LinkedIn followers
- 500 followers
Experience
E-commerce Sales & Merchandising Leader
Jan 2015 — Present · Fargo, ND, US
As the leader of a team of web merchandising specialists, we drive efforts to enhance brand identity, increase product awareness, and optimize promotions through the digital space and data-driven analytics. Lead the planning and execution of online advertising campaigns aimed at improving website navigation, boosting promotional strategies, and increasing both online sales and traffic. My role focuses on using digital tools and insights to attract and engage customers, not only online but also to our brick-and-mortar locations, ensuring seamless and impactful customer experiences that contribute to overall business growth.
Skills
- E-Commerce SEO
- Online Sales Management
- Retail Category Management
- Sales Management
- Fashion
- Retail Sales
- Retail Buying
- Marketing Communications
- Organizational Leadership
- Marketing
- Retail
- Team Leadership
- Online Marketing
- Retail Marketing
- Fashion Buying
- Product Marketing
- Online Advertising
- Leadership Development
- Multi-Channel Retail
- Customer Service
- Digital Strategy
- Merchandising
- Team Management
- Digital Marketing
- Leadership
- E-Commerce
- Sales
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.