Nikka Saadat

About Nikka Saadat

I build partnerships that turn brands into cultural moments.Over the past 8 years, I\'ve led experiential marketing and global partnership strategies for fitness and wellness brands, transforming how they connect with communities and show up in culture.At Vitruvian, I launched international creator programs across the U.S, UK, and Australia, developed a global demo locations network, and led major activations at CES, CrossFit Games, IHRSA, and FIBO. Before that, I spent years managing influencer campaigns, developing brand narratives, and running eCommerce operations for emerging DTC brands at 1DS Collective.I\'m drawn to work that sits at the intersection of brand, culture, and community. Work where partnerships aren\'t just transactions, but relationships that resonate and create meaningful impact.Former competitive athlete (figure skating, tennis), certified personal trainer, and someone who genuinely believes the best marketing feels like an experience worth remembering.Currently exploring Director-level opportunities in experiential marketing, partnerships, and brand strategy within wellness, lifestyle, and premium consumer brands.Let\'s connect: n••••••••@gmail.com

Experience

1. Head of Partnerships

   Vitruvian

   Aug 2023 — Present

Education

• UCLA

  Bachelor of Science - BS, Physical and Biological Anthropology

• THE AMERICAN RED CROSS

  First Aid Certification

• NATIONAL ACADEMY OF SPORTS MEDICINE, Los Angeles

  Certified Personal Trainer