Nikita Singh
Associate Brand Manager @Happyratio
- Role
- Associate Brand Manager at Happy Ratio
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Nikita Singh
Psychology taught me why people do what they do. Marketing taught me how to sell it…
Experience
Associate Brand Manager
Oct 2024 — Present · Gurugram, IN
Revamped the brand\'s digital presence by re-designing the website, updating SKUs and menus, writing content, and introducing a new subscription model to improve retention- Led end-to-end rebranding including packaging design, menu boards, and offline branding to ensure consistency across touchpoints-Led B2B activations with DLF Cyberhub, Google, and Bain & Company, boosting brand presence across high-impact corporate locations-Handled Instagram and Linkedin marketing, from strategy and content creation to copywriting and publishing, increasing engagement and visibility- Executed 20+ integrated campaigns across Meta, Google, and on-ground channels, generating 9K+ clicks, 2.5M+ impressions, and driving a 32% increase in offline sales- Led wellness events and brand activations at high-profile offices like Aaj Tak, Bharat Pe, The Lallantop, and REA Group
Education
Lovely Professional University (LPU)
Bachelor of Arts - BA
2020 — 2023
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