Nikita Nikolaev

Co-founder @Wine Me

Nice, FR

As the co-founder of Wine Me, I developed an innovative and engaging concept that redefines the wine tasting experience. Our vision was to create an educational yet entertaining platform, designed to make blind wine tastings accessible and enjoyable for enthusiasts at all levels. By integrating professionally designed tasting tables and playing cards into the process, we have crafted an interactive experience that not only enhances participants knowledge of wine but also adds a dynamic, playful element to traditional tastings.The structured tasting tables guide participants through the complexities of wine, helping them explore key characteristics such as grape variety, terroir, year or alcohol levels. The playing cards, meticulously designed to complement these tables, introduce an element of surprise and challenge, encouraging users to test their palate in a fun, competitive way. Together, these tools transform wine tastings into memorable experiences that are as informative as they are enjoyable, allowing people to explore new wines and refine their tasting skills in an engaging, social setting.Our role has been central to conceptualizing and executing this unique approach, merging the worlds of wine education and entertainment, and positioning Wine Me as a fresh, interactive brand in the wine industry.

Glion Institute of Higher Education

Bachelor of Business Administration - BBA, Hospitality Administration/Management

International University of Monaco

masters of science in luxury hospitality and events managment, Hospitality Administration/Management