Nikita Haws
Digital Designer at PACSUN
- Role
- Digital Designer at PACSUN
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Nikita Haws
I am a senior digital graphic designer specializing in elevated creative for fashion…
Experience
Digital Designer
Jun 2023 — Present
Lead designer for PACSUN’s seasonal and new collection campaigns (2025: Holiday, Homecoming, Sorority Rush, Valentine’s Day, Spring Paid Social; 2024: Holiday and Gift Guide), creating an elevated design direction and producing visually striking assets• Designed the 2024 holiday and 2025 New Year PACSUN logos which were displayed across all digital platforms• Develop omnichannel creative assets including web banners, landing pages, emails, and paid social media - both still and animated• Maintain ownership of work from concept through final delivery while evolving designs through creative review and implementing feedback from leadership, brand, and marketing partners•Create high-engagement mobile-first digital designs and exciting motion content (GIF/video)• Ensure all updates visually support the creative projection of each style guide and maintain cohesiveness with other channels• Partner with project managers, copywriters, designers, and in-house photo studio to ensure seamless integration with creative process and procedures, while meeting deadlines and implementing feedback from reviews• Execute and adapt creative assets to multiple layout sizes for all current and emerging brand digital platforms• Remain flexible to changes in priorities, project direction, and deadlines
Education
California State University, Long Beach
Bachelor of Fine Arts - BFA
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