Nikita Choksi
Lead Analyst, Customer Analytics
- Role
- Lead Analyst, Customer Analytics at Merkle
- Location
- Albany, NY, US
- LinkedIn followers
- 500 followers
About Nikita Choksi
My sweet spot? Being a Data Analyst in media! I truly enjoy diving deep into metrics to reveal the narratives that drive audience behavior and content success. It\'s incredibly rewarding to provide the insights that empower creative and strategic teams to connect with audiences in meaningful ways.
Experience
Lead Analyst, Customer Analytics
Aug 2025 — Present
Education
University at Albany
Bachelor of Science - BS, Business Administration- Dual Concentration in Marketing and Information Sytems & Business Analytics
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