Nikhilesh Pawar
Lead - Brand Measurement @JioHotstar
Mumbai, MH, IN
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WORK HISTORY
Jan 2024 — Present
Lead - Brand Measurement @JioHotstar
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Mumbai, IN
Built and scaled the brand measurement function at JioHotstar. Developed impact frameworks like Brand Lift, ROAS, and partnering with Kantar, Ipsos, and Nielsen to shape marketing effectiveness. Enabled cross-screen and attribution measurement approaches to drive strategic media decisions for advertisers across industries.
SKILLS
Power DistributionScadaChannel Relationship ManagementB2b MarketingBusiness DevelopmentLeadershipCElectronicsPower SystemsPlcServices MarketingCorporate FinanceMicrocontrollersEngineeringPower ElectronicsSocial Media MarketingControl Systems DesignMicrosoft ExcelElectrical EngineeringC++Pcb DesignConsultingInstrumentationAutomationMarketing ManagementTeam ManagementBusiness Strategy
ABOUT NIKHILESH PAWAR
Brand Measurement and Consumer Insights leader with 11+ years of experience across media,…
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