Nikhil Yadav
MBA (Agri-Business) with 20 years\' experience spanning E-Commerce, Modern Retail, B2B Cash & Carry, Agri-tech and Agri-Business Sectors. Ex- EzyAgric, Reliance JioMart, Fuerst Day Lawson, Carrefour, Spencer’s, Harvel
- Role
- Country Lead at EzyAgric
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Nikhil Yadav
MBA in Agri-Business having professional exposure in the fields of Grocery E-Commerce…
Experience
Country Lead
Jan 2021 — Present · Gurugram, IN
Attaining best-in-class product-market fit for users to engage with & pay for EzyAgric’s mobile app; closely working with product team for developing Farmer centric App for small holding Farmers of India & Africa.Leadership role in customizing EzyAgric for the Indian market; leading to overall efficiency of product management in India.Onboarding urban smartphone-savvy farmers to the EzyAgric mobile app in Uganda through both digital & traditional marketing efforts. Digital marketing, including digital content development (articles, videos, infographics) and dissemination of the same via social media & search engine optimization.Traditional above & below-the-line marketing, including in-person activations/events, radio, and call centre operations.Collaboration on developing product strategy & roadmap based on user needs and strategic opportunities.Day-to-day execution of all product activities for the purpose of meeting the product & business goals in India & Uganda.
Skills
- Market Research
- Fast-Moving Consumer Goods (Fmcg)
- Retail
- Product Development
- Business Development
- Team Management
- Management
- Negotiation
- Business Strategy
- Supply Chain Management
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