Nikhil Santhosh
Assistant Manager - Marketing @Affle | Marketer & Strategist | Ex-Inmobi , Ex-JAIN
- Role
- Assistant Manager - Marketing at Affle
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Nikhil Santhosh
Digital Marketing and Content Strategy Leader with 4.5+ years of cross-industry…
Experience
Assistant Manager - Marketing
Jun 2024 — Present · Bengaluru, IN
Developed multilingual content strategies aligned with global business goals using HubSpot, SEMrush, and Notion-Authored technical blogs, whitepapers, playbooks, and newsletters across AdTech, SaaS, and mobile marketing verticals-Boosted organic traffic by 38% in 6 months through targeted SEO efforts and content funnel optimization. Increased social engagement by 52% via strategic LinkedIn and Instagram campaigns, supported by Hootsuite and Buffer-Executed campaign tracking and performance reporting using Google Tag Manager and Google Search Console. Used Google Ads to boost performance of integrated campaigns, driving precision retargeting-Applied A/B testing and CRO techniques to optimize landing pages and email content-Drove festive campaigns that resulted in 9K+ new customer acquisitions, powered by integrated marketing and precision retargeting strategies-Delivered high-impact presentations and marketing decks using PowerPoint, Canva, and Google Slides for C-suite stakeholders and collaborated cross-functionally via Trello and Asana to ensure timely execution across business units-Contributed to inbound marketing and growth initiatives through persona development and customer journey mapping-Scripted video content and collaborated with designers via Canva and Adobe XD to deliver cohesive brand narratives.
Education
University of Kerala
MA English, English Language and Literature, General
2018 — 2020
Fatima Mata National College, Kollam
Bachelor of Arts - BA, English Language and Literature, General
2015 — 2018
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