Nikhil Nikam
Digital Marketing Intern @Digitize Brand Hub India Pvt Ltd
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WORK HISTORY
Digital Marketing Intern @Digitize Brand Hub India Pvt Ltd
Pune, IN
Meta Ads Execution: Supported the end-to-end launch of 15+ Meta Ads campaigns (Facebook & Instagram) across various client objectives, including Lead Generation and Sales Conversions.Client Impact: Gained hands-on experience in managing budgets, setting bidding strategies, and rapid creative testing to directly impact Cost Per Acquisition (CPA).Data Integrity & Reporting: Assisted in the technical setup and maintenance of client tracking, including Meta Pixel event verification and basic Google Analytics (GA4) funnel reporting.Client Impact: Ensured campaign data was accurate and reliable, allowing the team to make better, faster optimization decisions.Creative Performance Analysis: Conducted weekly audits of ad creative performance, identifying patterns in Click-Through Rate (CTR) and engagement across different placements (Stories, Reels, Feed).Client Impact: Provided actionable feedback that led to the refreshment of underperforming ads, directly combating ad fatigue and improving overall efficiency.UX/Funnel Support: Leveraged UX/UI knowledge to review ad copy and landing page messaging for clarity and alignment, reducing friction between the ad promise and the customer destination.Client Impact: Directly contributed to Conversion Rate Optimization (CRO) efforts by ensuring the user experience remained seamless after the click.
EDUCATION
Dr. D. Y. Patil Vidyapeeth
Bachelor of Fine Arts - BFA, Illustrator
ABOUT NIKHIL NIKAM
Hello, I’m Nikhil Nikam, Founder of \"Growth and Design Studio\". My mission is…
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