Nikhil Donga
Empowering Business to Grow with Digital Marketing | Let\'s Connect!
- Role
- Performance Marketing at Funn Media
- Location
- Surat, IN
- LinkedIn followers
- 500 followers
Experience
Performance Marketing
Mar 2022 — Present · Ahmedabad, IN
Planned, launched, and optimized Meta Ads campaigns to drive eCommerce growth, delivering higher ROAS and reducing acquisition costs across multiple product categories.Implemented full-funnel strategies including prospecting, retargeting, and upsell campaigns, increasing overall sales conversions by 30%.Integrated and optimized Shopify marketing setups with Meta Pixel, Conversion API, and event tracking to ensure accurate performance measurement and improved attribution.Utilized A/B testing and performance analytics to refine ad creatives, landing pages, and targeting, resulting in stronger engagement and purchase intent.Partnered with creative and brand teams to design high-performing ad visuals and copy that resonated with target audiences, boosting CTR and driving repeat purchases.Monitored KPIs and prepared actionable performance reports across Meta Ads, Google Ads, and LinkedIn Ads, supporting data-driven decision-making for scalable campaign growth.
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