Nikhil Choudhari

Area Sales Executive @Britannia Industries Limited

Bhandara, IN

Managing Business Operations: Overseeing the general trade business across two districts for Britannia, handling 2 Super Stockists, 4 Distributors, and a network of 60 Sub-Distributors. Leading and managing a high-performing sales team of 15 professionals.2. Sales Execution & Growth: Guiding sales representatives in implementing key business strategies and performance parameters to drive consistent and sustainable growth.3. Supply Chain & Market Coverage: Managing end-to-end supply chain operations across FMCG, Dairy, and Snacking categories, overseeing a business worth 70 lakh monthly. Covering more than retail outlets across Bhandara and Gondia rural areas.4. Market Expansion & Relationship Management: Driving business penetration and market share growth in alignment with organizational objectives. Ensuring strong market relationships by addressing customer feedback and resolving complaints promptly. Additionally, mentoring colleagues to support their career growth.5. Team Development & Alignment: Leading the team to align with company objectives, fostering awareness of products, processes, and Standard Operating Procedures (SOPs) to enhance efficiency and performance.6. New Product Launch & Market Integration: Successfully launching new products, establishing them in the market, and ensuring smooth after-sales service to drive customer satisfaction and retention.7. Handling Route To Market (RTM): Developed and executed Route to Market strategies to streamline distribution, enhance market reach, and drive sustainable sales growth.8. Handling Modern Trade: Developed and maintained strong relationships with key accounts in modern trade,driving consistent revenue growth and market share expansion through effective product placement,promotional strategies, and exceptional customer service.