Nikesh Lahane
SEO & Digital Marketing Specialist | MBA in Marketing | Expert in SMM & PPC Campaigns
- Role
- Search Engine Optimization Executive at Rest The Case
- Location
- Aurangabad, MH, IN
- LinkedIn followers
- 500 followers
About Nikesh Lahane
I am an MBA graduate with a specialization in Marketing and over 1.5 years of experience…
Experience
Search Engine Optimization Executive
Apr 2024 — Present · Pune, IN
Reviewed technical SEO issues and recommended effective solutions to improve website performance, ensuring alignment with industry best practices- Optimized website content and landing pages to enhance user experience, align with targeted keywords, and improve overall search visibility- Collected, analyzed, and reported on traffic, rankings, and other key SEO metrics using tools such as Google Analytics, Google Search Console, and other SEO tools- Achieved a 100% increase in website traffic within a 4-month span by implementing data-driven SEO strategies and optimizing website elements- Expanded the website\'s keyword portfolio from to keywords within 4 months, driving substantial improvements in organic traffic- Improved keyword rankings for critical search terms, moving pages from the 4th page to the 1st page of Google search results, significantly enhancing visibility and engagement- Stayed updated with the latest Google Algorithm changes and SEO trends, adapting strategies to maintain competitive rankings- Monitored keyword rankings and provided actionable backlink suggestions to strengthen the website’s authority and ranking potential- Collaborated with in-house content writers to ensure all content aligned with the SEO strategy and targeted keyword focus.
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