Nikita Arora
B2B Digital Marketing Specialist | Organic Media (LinkedIn, Twitter) | Sprinklr Analytics | Tech & Enterprise Focus
- Role
- Social Media Manager at Infosys
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Nikita Arora
Experienced Senior Account Executive with history of working in the advertising industry.
Experience
Social Media Manager
Jun 2023 — Present · Bengaluru, IN
B2B Digital Marketing SpecialistInfosys Organic Media | LinkedIn & Twitter | Sprinklr AnalyticsI manage the organic media strategy for Infosys across LinkedIn and Twitter, focused on driving brand visibility, thought leadership, and engagement in the B2B tech space. Specialized in Sprinklr — I use it extensively for content performance analysis, trend monitoring, and campaign optimization. Collaborate with cross-functional teams to shape messaging that resonates with enterprise audiences. Track key metrics to inform strategy and share actionable insights for leadership reporting.My work contributes to strengthening Infosys’ digital presence across key platforms, aligning with business goals and global positioning.
Education
Amity University Noida
Master’s Degree, Masters in Journalism and Mass Communications
2013 — 2015
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