Niharika Shah
Finance @ Amazon | CFA | STEM MBA | Georgetown University - McDonough School of Business
- Role
- Senior Financial Analyst at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Niharika Shah
I am passionate about Finance, Strategy and Management, leveraging my extensive…
Experience
Senior Financial Analyst
Dec 2024 — Present · Seattle, WA, US
Kindle Unlimited and Prime Reading§ Global Finance: Led all finance functions for Prime Reading worldwide - set annual goals, tracked monthly reporting and compliance requirements, drove variable cost reduction initiatives to improve profitability§ Financial Reporting Automation: Automated monthly and weekly reports by building data workflows and dashboards, ensuring consistency and accuracy across multiple operating models, reducing manual effort by 35%§ Customer Acquisition Strategy: Built LTV (Lifetime Value) Model for KU across 14 discount plans and 12 marketplaces, shaping marketing strategy and enabling customer targeting for major campaigns like Prime Day§ Digital Marketing Strategy: Developed a performance measurement framework to estimate the ROI of social media campaigns through views, CTRs and brand value metrics, enhancing decision making and future spend
Education
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor of Business Administration - BBA, Finance
2015 — 2018
Vibgyor High
ICSE - 95%
Georgetown University McDonough School of Business
Master of Business Administration - MBA
Narsee Monjee College of Commerce and Economics
HSC - 90%, Business/Commerce, General
2013 — 2015
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