Niharika Sangani
Digital Marketing Head @ ASUS | Digital Marketing Trainer for those looking to start their career in this field.
- Role
- Digital Marketing Manager at 華碩
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Niharika Sangani
Experienced Social Media Marketing Manager with a demonstrated history of working in ASUS India Pvt. Ltd. Skilled in Digital Strategy, Search Engine Optimization (SEO), Instagram, Management, and HTML. Strong marketing professional with a Bachelor of Engineering (BE) focused in Computer Engineering from K.J.Somaiya College of Engineering
Experience
Digital Marketing Manager
Apr 2022 — Present · IN
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns 2. Design, build and maintain our social media presence 3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) 4. Identify trends and insights, and optimize spend and performance based on the insights 5. Brainstorm new and creative growth strategies 6. Plan, execute, and measure experiments and conversion tests 7. Collaborate with internal teams to create landing pages and optimize the user experience 8. Utilize the solid analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints 9. Instrument conversion points and optimizes user funnels 10. Collaborate with agencies and other vendor partners 11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Education
K. J. Somaiya Institute Of Engineering and Information Technology
Bachelor of Engineering - BE, Computer Engineering
2011 — 2014
K.J.Somaiya College of Polytechnic
High School Diploma, Computer Engineering
2008 — 2011
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Postgraduate Degree, Marketing
2020 — 2022
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