Nigel Blood
Vice President Commercial Optimisation @Barclaycard
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WORK HISTORY
Vice President Commercial Optimisation @Barclaycard
SKILLS
ABOUT NIGEL BLOOD
A senior marketing professional with significant experience gained working in the high-pressure and dynamic marketing departments of blue-chip, global, financial services businesses. Most recent responsibility for developing and delivering marketing campaign activities to leverage Barclays strategic sponsorships including their most significant investment, the Barclays Premier League.Strong experience collaborating, managing and negotiating with partners, agency management across media buying and creative, working with business units in the UK and internationally, to deliver against business objectives.An extensive range of skills across marketing disciplines, demonstrated through a proven track record of achievements in digital, social media, advertising, direct marketing, mobile app development, brand engagement, brand guideline development, internal communications and sponsorship.Contact: 542 872
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