Nidhi Subramanian

About Nidhi Subramanian

Hi, I’m Nidhi — an MBA-educated Strategy professional with 8+ years of experience spanning Marketing Strategy, Business Strategy, Management Consulting, and Business Analytics. I’m passionate about roles that sit at the intersection of data, storytelling, and problem-solving, helping businesses achieve their objectives. Currently, I work as an In-Market Sales Specialist at Google, partnering with some of India’s largest omni-channel and retail advertisers to unlock growth through Search and Performance Max solutions. My professional journey post MBA:> Google India (Current – In-Market Sales Specialist): Helping large retail and omni-channel brands drive performance through Search and PMax strategies.> Google India (Digital Marketing Strategist |~3.5 yrs): Worked with US & EMEA mid-market lead generation advertisers, designing scalable digital marketing strategies driving their business growth.> Flipkart (Planning & Strategy |~1 yr): Led key planning and strategy initiatives to enable growth for Flipkart\'s various Fintech & Payments businesses such as Co-branded cards, BNPL, etc.> KPMG India (Management Consulting |~3 yrs): Assisted financial services clients across varied business objectives such as market entry, growth strategy, business process reengineering and customer experience improvement. Core Competencies:> Product & Tech: Google Ads & Analytics, SQL, MS Office > Business: GTM & Growth Strategy, Digital Marketing, Data-Driven Insights & Analytics, Storytelling, Client Management, Sales Enablement, Cross-functional Collaboration, Program Management, Planning, Communication Beyond work, I enjoy mentoring students and early-career professionals towards clarity, confidence & purposeful growth. You can book a 1:1 session with me here: topmate.io/nidhisubramanian I’m driven by solving complex problems that create large-scale impact, collaborating cross-functionally, and continuously learning to stay future-ready in an evolving digital landscape. If you’d like to connect to exchange ideas on business, marketing, or strategy, please reach out at n••••••••@gmail.com.

Experience

1. Search & Performance Max Sales Specialist - Lcs, India (Omnichannel Businesses)

   Google

   Jul 2025 — Present · Mumbai, IN

Education

• A.M.Kewalramani.Premier High School

  Secondary School Certificate

• SIES College of Arts, Science & Commerce SION(W)

  Higher Secondary School Certificate (HSC)

  2009 — 2011

• Veermata Jijabai Technological Institute (VJTI)

  Bachelor of Technology (B.Tech.)

  2011 — 2015

• Indian Institute of Management, Indore

  Master of Business Administration (MBA), General Management

  2016 — 2018

Skills

• Sql Server Management Studio
• C++
• Consumer Behavior
• Events Organisation
• Asp.net Mvc
• Html5
• Brand Management
• Javascript
• Sales Management
• Team Leadership
• Data Visualization
• Java
• Php
• Linux
• Sql
• Market Research
• B2b Marketing
• Team Management
• Mergers & Acquisitions
• Microsoft Office
• Visual Studio
• Software Development
• C#
• Programming
• Asp.net Web Api
• Eclipse
• Corporate Finance
• Qlik Sense
• Angularjs
• Android Development