Nidhi Jokhaker
Associate Business Manager @Thoughtcom
Signup · Get unlimited contacts
WORK HISTORY
Associate Business Manager @Thoughtcom
Mumbai, IN
Key Accounts: NTT DATA, Airtel Business, UltraTech Cement, OpenText1. Directed end-to-end campaign lifecycle management, delivering integrated marketing campaigns that improved overall client engagement by 25–30%2. Acted as primary client partner, strengthening relationships and achieving 95%+ client satisfaction and retention rates3. Designed and executed go-to-market strategies, contributing to increased campaign reach and lead generation by 20%+4. Led cross-functional teams to deliver projects within 100% of deadlines, improving operational efficiency by 15%5. Developed data-driven performance dashboards and reports, enabling optimization that improved campaign ROI by 18–22%6. Conducted in-depth market and competitor analysis, identifying growth opportunities and enhancing brand positioning
EDUCATION
Harvard Business School Online
Other; Certificate in Business Analytics, Business Administration and Management, General
IIDE - The Digital School
Certificate , Digital Marketin
RAJASTHANI SAMMELANS DEVIPRASAD GOENKA MANAGEMENT COLLEGE OF MEDIA STUDIES
Post Graduate Diploma in Management Studies in Media and Communication, Advertising And Communication
University of Mumbai
Master's degree, Business/Commerce, General
R A Podar College of Commerce & Economics Matunga Mumbai 400 019
Bachelor's of Management Studies, Marketing
ABOUT NIDHI JOKHAKER
Great digital products are not just built. They are crafted with intent.Over the years, I’ve evolved into a Digital Marketing Strategist and Client Partner, working with leading brands like NTT DATA, Airtel Business, UltraTech Cement, and OpenText. Each project has been more than just execution, it’s been about connecting brand vision with real audience needs and turning strategy into performance.In my current role as Associate Business Manager, I lead end-to-end campaign lifecycle management, where ideas transform into integrated campaigns that consistently deliver results; driving 25–30% higher engagement, improving ROI by over 20%, and accelerating lead generation. But beyond the numbers, what excites me most is building meaningful, long-term client relationships, with a strong focus on trust, collaboration, and outcomes.My foundation was shaped through hands-on roles in social media, operations, and digital marketing execution, where I learned how powerful the right content and timing can be growing engagement by 35%, increasing audiences by 40%, and optimizing campaigns through continuous experimentation and A/B testing.What defines my approach today is a balance of creativity and analytics. I enjoy diving deep into data interpreting performance metrics, identifying trends, and refining strategies, but I also believe that great marketing is ultimately about telling the right story to the right audience at the right time.I thrive in fast-paced, collaborative environments where I can translate complex business goals into actionable marketing strategies. I focus on optimizing campaigns through data-driven insights to ensure effectiveness and efficiency, while consistently driving measurable growth across digital channels. Additionally, I prioritize building strong, long-term partnerships with clients and stakeholders to support sustainable business success.With a background in Business Management and certifications in Google Ads, Digital Marketing, and Business Analytics, I bring both strategic thinking and execution excellence to everything I do.At my core, I’m someone who believes marketing isn’t just about visibility, it’s about creating impact, building connections, and driving real business growth.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.