Nida Ahmed
Category Lead, Health @ TikTok Shop | Empowering Growth Sellers w/ Strategy to Scale
- Role
- Health & Wellness Growth Lead Tiktok Shop at TikTok
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Nida Ahmed
Merchandising Strategy and Partnerships leader with over a decade of experience in the grocery and F&B industry, driving strategic initiatives in CPGs and Perishables. Specializing in category management, partnerships, vendor negotiations, and operational optimization. I have a unique combination of business capabilities and culinary experiences which I use to catalyze growth and enhance product innovations. I\'m known for navigating challenges with a positive and resourceful mindset. For being an expert planner with a sense of urgency, customer-focused, and results-driven. Interested in having an impact on how we shop for consumables. Passionate about reducing food waste and food insecurity.Specialties: Merchandising, Operational Optimization, Strategic Partnerships, Project Management, Relationship Building, Negotiations, Cross-functional Leadership, Retail Demand Planning, Sourcing/Buying, CPGs, Private Label Product Development, Brand Strategy, Wholesale Management, Deep Restaurant Industry Knowledge, Culinary Expertise
Experience
Health & Wellness Growth Lead Tiktok Shop
Feb 2025 — Present · Seattle, WA, US
Education
Columbia University in the City of New York
Bachelor of Arts
The French Pastry School
L’Art de la Pâtisserie Program
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