Nicolo Capitanini

About Nicolo Capitanini

I am a graduate from Depaul University with a Bachelor\'s degree in Public Relations and Advertising. I have since transitioned into the Marketing world focusing on Outbound Marketing with a specialization in Segment Marketing. Since joining ActiveCampaign, I have worn several hats that have allowed me to learn and grow into the position I am today. I have excelled our Outbound MQL program by over 200% MQL generation through re-designing our operations and focusing our marketing through target audiences. I have a huge passion for operational structure and this has allowed me to focus on key initiatives that matter, while delivering excellent customer experience.

Experience

1. Senior Marketing Operations Specialist

   ActiveCampaign

   Jul 2025 — Present · Chicago, IL, US

   Spearheaded enterprise AI software deployment across 75+ marketing professionals, managing full rollout from vendor evaluation through training and adoption to enhance team productivity and campaign efficiency• Drive cross-functional operations roadmap initiatives, collaborating with Product, Partner, Customer Experience, and IT teams to identify process improvements and implement scalable solutions• Lead strategic operations buildouts and project management for marketing infrastructure, designing workflows and systems that support organizational growth and campaign execution• Partner with multiple business units to optimize marketing operations processes, serving as primary liaison between marketing and technical teams to ensure seamless integration and execution

Education

• DePaul University

  Bachelor's degree, Public Relations, Advertising, and Applied Communication

  2015 — 2020