Nicolletta Payne
Senior Director - Senior Buyer at The Vitamin Shoppe
- Role
- Senior Director of Merchandising at The Vitamin Shoppe
- Location
- Naples, FL, US
- LinkedIn followers
- 500 followers
About Nicolletta Payne
Senior Merchant at The Vitamin Shoppe, leading the On the Go Nutrition and Protein categories, two of the fastest-evolving areas within the specialty retail channel. Responsible for driving growth across ready-to-eat, ready-to-drink, and protein businesses, with a focus on bringing innovative, high-performing products to customers.Focused on identifying emerging trends ahead of scale and translating them into meaningful retail opportunities. Known for building strong brand partnerships and connecting shifting consumer behaviors with executable, results-driven merchandising strategies.Work sits at the intersection of convenience, functionality, and better-for-you innovation, with a continued focus on what’s next in the evolving wellness landscape.
Experience
Senior Director of Merchandising
Dec 2018 — Present · New York, NY, US
Education
Boston College
Bachelor of Arts (B.A.), Middle Eastern & Arabic Studies
2009 — 2013
Skills
- Customer Service
- Research
- Inventory Management
- Data Analysis
- Fashion Buying
- Fashion
- Microsoft Excel
- Trend
- Building Relationships
- Negotiation
- Business Strategy
- Forecasting
- Fashion Retail
- Analysis
- Sales Management
- Microsoft Office
- Sales
- Merchandising
- Problem Solving
- Trend Forecasting
- Trend Analysis
- Time Management
- Sportswear
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