Nicole Ricossa

Director, Global Partnerships @Google

Mountain View, US

Work alongside 40+ engaged, talented Googlers (including 6 managers) to drive >$XM in annual revenue. Responsible for leading Google News Partner and growth strategy for mid-market publisher segment, and exceeding business expectations for America’s SMB web publisher and App developer business. Ensure each of my teams are clear on our top line mission, business goals, tactics; drive accountability across functions through governance model, recognizing impact (not visibility) and celebrating achievement as a team.Accomplishments-Build annual business plan each year (headcount allocations, operational costs, strategy, team level tactics, incentive plans, governance model, accountability metrics); exceeded plan input goals (activities) and output goals (revenue, Csat, growth) driving double digit growth in mature market/product-Developed Operational Excellence plan to drive 20% in incremental revenue per FTE. Plan executed across three functions, 40+ individuals; tactics consisted of increased sales pipeline activity metrics, automation efforts to shorten lead gen cycle, collaboration with Marketing team to provide scaled education material for long tail partners.(Ongoing.)-Exec sponsored Partner Segmentation initiative aimed at customer satisfaction and productivity improvements. By using revenue, growth, complexity and engagement signals, categorized 1500 partners into four segments with corresponding service models. Pilot led to 6% partner Csat improvement and 20% efficiency gain, with full roll out across AMS-Launched News CMNTY Platform to enable scaled support to ~300+ Local News publishers; support channels consist of self-solvability resources (Help Center, FAQs, Product lay-overs), live-streams, targeted emails, social campaigns. Resulted in increased News NPS of 8%, and measured productivity savings.

Santa Clara University

Journalism