Nicole Metzger

Experience

1. Channel Events Manager

   Lenovo

   Feb 2022 — Present

   Support in-person and virtual NA Channel events including: Accelerate, Business Partner Executive Summit, Partner Advisory Councils, Channel Industry Events, and other NA Channel strategic events.Responsible for managing all aspects of planning and execution of event logistics, registration, products, staffing, alliance compliance, content, booth design and layout, security, operations to achieve the goals defined by key stakeholders.Communicate event details to internal and external customer base Budget management and alliance complianceCollaborate with NA Channel Sales leadership, NA Channel Communications, and NA corporate events team to best support the event strategyTrack all event activities through hosting regular call cadence, project management tools, providing regular updates to marketing teamsIdentify ROI and show reporting/results with stakeholders after events, including best practices for future participationWork closely with NA executives and teams participating to understand and define goals, success factors, and what is needed for successResponsible for achieving all NA Channel objectives within the scope of any WW event including collaboration on locations, agenda, evening and hospitality activities, audience acquisition, registration, sponsorships, content, budget, alliance compliance, customer service, hardware requirements and driving NA attendance and customer meetingsEducate NA Channel team, including sellers and executives, on NA participation in events in order to maximize NA participationEnsure Intelligent Device Group (IDG), Infrastructure Solutions Group (ISG), and Solutions & Services Group teams are adequately represented with products, content, and presentations to better demonstrate One Lenovo and drive our NA business forward

Education

• University of Phoenix

  Management

  2002 — 2004

Skills

• Management
• Trade Shows
• Event Planning
• Account Management
• Project Management
• Business Development
• Direct Marketing
• Strategic Planning
• Lead Generation
• Vendor Management
• Marketing Strategy
• Leadership
• Sales Operations
• Marketing Communications