Nicole Mason
Marketing & Communications Executive | Brand Visionary | Growth Marketing Maven | Product Marketing Innovator | Board Member | Speaker
- Role
- Founder & Marketing Consultant at One Mason Lane
- Location
- Columbia, SC, US
- LinkedIn followers
- 500 followers
About Nicole Mason
With 20 years of experience, I am a senior marketing executive and leader who has led digital transformation that have yielded significant results in both Fortune 500 corporations and nonprofit organizations. I have the expertise to drive and grow brand awareness, boost revenue, and advance an organization\'s brand mission. As a results-driven marketing and communications executive, I have both launched new business opportunities and revitalized underperforming digital channels, products, and services. One of my notable achievements is my ability to conceive and execute innovative integrated brand and marketing campaigns that drive sales and significantly enhance customer engagement. I excel at managing high-performing marketing and communication teams and providing strategic partnerships to cross-functional departments to achieve collective goals. I am an authority in the fashion and tech industries and have contributed insights and leadership to these dynamic sectors. Additionally, I am a thought leader in diversity, equity, and inclusion marketing, actively advocating for meaningful change beyond the workplace. Passion fuels my branding, marketing, and communications approach to create lasting impact, and my customer-centric philosophy ensures that customers are the focal point of all decision-making processes that drive business strategies. Specialties: Developing brand vision and growth strategiesP & L management of turnaround and growth businesses Delivery of award-winning, integrated marketing campaigns Executional excellence leading to impactful business results Inspiring team leader with a focus on development
Experience
Founder & Marketing Consultant
Aug 2020 — Present · Atlanta, GA, US
One Mason Lane is a brand and growth marketing consultancy dedicated to guiding professionals and businesses on their unique journey to create, grow, and sustain their lanes of expertise. With a personalized, values-driven approach, we help clients build authentic brands, amplify their impact and achieve meaningful success.
Education
Commonwealth University-Bloomsburg
Bachlors of Science in Business and Administration, Management, Marketing
California State University - East Bay
Master of Business Administration - MBA, Global Innovation
Skills
- Advertising
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