Nicole Hockin

VP, Global Communications @Palo Alto Networks

Santa Clara, CA, US

As Global Communications Leader at Palo Alto Networks, Nicole\'s oversees a global creative, nimble and execution-oriented team of communications professionals across corporate comms, public relations, internal and executive communications, GTM comms, analyst relations, social media, threat communications, crisis communications, and financial and mergers and acquisitions (M&A) communications.Executive Communications for CEO Nikesh AroraProvides expert guidance to organization’s executive leadership on communications strategy in support of key priorities and moments.Encourages and develops integrated collaboration opportunities across marketing, campaign and product teams for more impactful, targeted campaigns including earned and sponsored content including proprietary research reports, bylines and blogs via earned and sponsored media placements to elevate Palo Alto Networks as the go-to authority in AI and cybersecurity.Leads crisis communications efforts ensuring timely and accurate information is disseminated to stakeholders. Develops strategies, plans and playbooks to mitigate reputational risks, maintain public trust, and effectively respond to and manage crises that may impact an organization\'s reputation and operations. Coordinates with various stakeholders internal and external to respond safely, securely and effectively. Conceptualizes and executes impact media programs and campaigns on the cybersecurity topics that matter most helping to shape the market and inform stakeholders on the industry-leading innovation and capabilities of Palo Alto Networks resulting in major Share of Voice (SOV) growth in top tier, security, business and tech media.Effectively leads integrated communications campaigns around signature events - PANW Ignites, RSA Conference, Mobile World Congress, Black Hat and more, resulting in significant media engagement, amplification across analysts, social media, internal and executive channels.

Georgetown University

Fund for American Studies - Institute on Political Journalism

The University of Georgia

ABJ, Telecommunication Arts