Nicole Delaney
General Manager, Uk - Gtm @Shero Commerce
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WORK HISTORY
General Manager, Uk - Gtm @Shero Commerce
London, GB
I’m a commercially-driven leader in ecommerce and digital growth, currently serving as General Manager, UK - GTM at Shero Commerce. In this role, I’m responsible for launching and scaling the UK arm of a global ecommerce agency known for its work with complex B2C and B2B retailers, looking to undertaken digital transformation with Shopify as their Ecom platform. We combine deep technical expertise with full-funnel growth marketing services to deliver results.
EDUCATION
University of Roehampton
Bachelor of Applied Science (BASc) (Honors)
SKILLS
ABOUT NICOLE DELANEY
My career has taken me across the Shopify ecosystem, including roles at Shopify itself, Velstar (a Shopify Premium agency), leading SaaS platforms like Klevu and Ometria, and now at Shero Commerce. At Shero, I’m leading the go-to-market strategy for the UK, building and scaling the region from the ground up as part of a global ecommerce agency that specialises in complex B2B and B2C projects.Across these roles, I’ve developed a strong background in commercial sales, partnership development, and full-funnel growth strategy. I’ve led cross-functional teams, driven revenue growth, and supported digital transformation for some of the world’s most ambitious and innovative retailers.I’m known for my strategic thinking, hands-on leadership style, and ability to combine brand, creativity, and commercial insight to drive results. I thrive in fast-paced, high-growth environments and am passionate about helping brands unlock new value through technology, collaboration, and smart execution.
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