Nicole Cappello

About Nicole Cappello

Dependable, well-organized, principled creative and strategic leader focused on driving teams to excellence.• Creative veteran focused on photo publicity and maintaining a strong brand in a global platform. • Expert in Digital Asset Management System (DAMS) implementation, maintenance and best practices.• Adept at leveraging strategic partnerships.• Proven track record implementing technology solutions to create efficiencies and improve workflow.• Seasoned photo editor.

Experience

1. Director, Photo Publicity

   National Geographic

   May 2018 — Present · Washington, DC, US

   Lead a team of photo publicists and editors supporting all photography needs including research, photographer contracts, asset collection and distribution for all global National Geographic Channels in 172 countries and 43 languages.• Oversee creative direction and PR strategy of photo assets for global promotion of National Geographic magazine, books and television programming.• Oversee DAM strategy and development for television assets.• Develop and execute shoots for unique photo galleries to deliver to press.• Hire and direct photographers and editors at PR events, screenings and premieres.• Execute red carpet arrivals for photographers.• Manage celebrity photo approvals.• Oversee annual photo budget.

Education

• University of Florida

  BA

Skills

• Photo Research
• Marketing Communications
• Digital Asset Management
• Editing
• Mac
• Photo Shoots
• Social Networking
• Adobe Creative Suite
• Digital Cameras
• Image Editing
• Photography
• Adobe Photoshop
• Color Correction
• Photo Editing
• Commercial Photography
• Nonprofits
• Photoshop
• Lightroom
• Public Relations
• Media Relations
• Digital Workflow
• Microsoft Office
• Photos
• Digital Photography
• Archiving
• Art Direction
• Windows
• Social Media
• Photojournalism
• Journalism