Nicole Schroeder
Manager of Retail Development
- Role
- Manager, Retail Development at Paramount
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
Experience
Manager, Retail Development
Mar 2025 — Present · New York, NY, US
Manage the sell-in and sell-thru of Paramount property licensed goods in key softlines, hardlines, & CPG categories. Overseeing the Paramount Amazon business in addition to the mid-tier, off-price, and value channels by focusing on growing and developing relationships within the vendor and buyer community. Translating franchise strategy into scaleable retail execution- Manage execution of key identified Amazon property campaigns, in collaboration with the Retail Marketing team to optimize PDPs, Brand Page assets, and media investment to drive traffic, conversion, and launch success- Partner with licensees to strategically track ASIN or SKU curation as well as the product development process- Build elevated sales pitches & presentations to tell the story of Paramount Consumer Products and how our brands/IP can be brought to life and help retail partners meet their sales goals- Regularly present market data and insights to buyers in order to grow the business within all channels in addition to presenting upper management a concise recap of opportunities- Oversee property & milestone calendars to align with lead times, buy cycles, embargo & release dates to guarantee timely execution on product launches- Strong internal team collaboration with Marketing, Licensing, Franchise, and Business Analytics
Education
Indiana University Bloomington
Bachelor of Arts - BA, Music Performance, General
2009 — 2013
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