Nicole Matthews

About Nicole Matthews

Results-oriented and driven marketing professional with extensive experience in creative communications, multi-channel marketing and copywriting. Effective leadership, planning and organizational skills that consistently ensure business targets and objectives are met on time and on budget with a strong ability to multi-task and attention to detail.

Experience

1. Brand Marketing Manager, Pfister Faucets

   ASSA ABLOY Group

   Jun 2023 — Present

   Create brand content for literature, marketing collateral, product launch kits, packaging, signage, websites, email blasts, social media, ad campaigns, events, trade shows, and all other related projects; ensure consistency of messaging and look and feel of the brand so that it is effectively communicated; manage different brand initiatives and projects simultaneously; work cross-functionally to deliver on commitments including public relations programs, advertising programs, collateral materials, sales support materials, fulfillment management, photography, renders, videos, influencer content, digital asset production, events, and trade shows; manage editorial calendars, event and trade show schedules, campaign briefs, influencer programs, reporting dashboards, owned websites, and social media channels; collaborate with the teams to understand business priorities and communications objectives in order to develop and execute marketing programs on target and within budget; support communication functions for events, trade shows, and meetings; responsible for project budget management, aligning quotes, job numbers, and deliverables.

Education

• Arizona State University

  BA, Communications (Broadcasting), Spanish Minor

  2005 — 2009