Nicole Harris

About Nicole Harris

I am a global marketing professional with a focus on digital strategies and brand development. I have seven years of corporate PR and communications experience and am committed to bridging the gap between social media and PR initiatives. Since joining the Wireside team as a consultant, I have worked closely with each line of business to amplify clients’ brand image, manage executive social profiles and craft content that spans global audiences. Recently, I have been most passionate about working with journalists to deliver Wireside clients’ unique data points across various media outlets, such as The Wall Street Journal, The Business Journals, CIO Dive, Dark Reading, Tech Target, The Washington Post, SC Media, Business Insider and many more. Relentlessly passionate about all things digital, I am known for wearing many hats and have a unique adoration for the ever-evolving marketing space. I use my business education and knowledge of marketing to assist the agency in various efforts, including email marketing, brand awareness through social media, media relations, search engine marketing (SEM) and market research. As an experienced content creator and digital marketer, I am highly sought after by fortune 500 executives to manage their accounts and position them as thought leaders and industry social influencers across LinkedIn and Twitter. I am also a proud alumnus of the University of Nebraska, where I graduated and received my BSBA degree in Communication Studies with a concentration in Digital Media. I have nine digital media licenses and certifications spanning from Google Analytics, social media for business and personal branding courses across various social platforms. Still an avid learner, you can catch me attending just about any marketing conference I can find. When I am not at the office, you can find me on the ballfields with my family, walking my Labradoodle fur babies or at home watching true crime documentaries.

Experience

1. Marketing Consultant

   Wireside Communications

   Jan 2021 — Present · NE, US

   Developing and executing integrated content marketing campaigns- Account management responsibilities- Leveraging analytics to develop and execute strategic social media campaigns- Creating and managing editorial calendars- Conducting keyword research- Developing optimized blog content- Social media content development for Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram- Content creator for the agency newsletter- Optimizing and developing digital content, lead-generation assets and press releases- Planning and executing social media campaigns- Aid media relationships for clients- Assisting with event coordination and execution- Developing branded content- Liaison for external bloggers and evaluating social influencer opportunities- Brand campaign development across integrated channels- Securing product placements for national print and online publications- Public relations liaison- Creating a brand presence at national and local levels

Education

• University of Nebraska at Omaha

  Bachelor of Arts - BA, Business, Management, Marketing, and Related Support Services

  2015 — 2020