Nicole Sanders
Integrated Marketing Manager @AUVSI — Association for Uncrewed Vehicle Systems International
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WORK HISTORY
Integrated Marketing Manager @AUVSI — Association for Uncrewed Vehicle Systems International
Leads integrated marketing campaigns across paid, earned, and owned channels to increase brand awareness and engagement with AUVSI and its sub-brands.• Creates a wide range of marketing content, including email campaigns, website copy, social media posts, presentations, and event collateral.• Manages and executes segmented email marketing strategies to drive membership growth, event attendance, product adoption, and brand engagement. • Collaborates with cross-functional teams to align marketing plans with strategic objectives across departments including government affairs, events, and business development.• Oversees project timelines and deliverables to ensure effective and timely execution of campaigns.• Tracks campaign metrics and performance data, implementing insights to optimize future strategies.• Develops brand identity elements for new products and events, including naming, logos, themes, and visual assets.• Adapts quickly to shifting priorities, balancing long-term strategy with short-turnaround requests in a fast-paced environment.
EDUCATION
Virginia Tech
Bachelor’s Degree, Public Relations
ABOUT NICOLE SANDERS
Performance-driven marketing and brand professional with outstanding experience in all phases of marketing, branding and communications. Charismatic and competent who communicates effectively with both internal and external audiences that thrives in fast-paced environments.
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