Nicole Callaghan
Campaign Specialist
- Role
- Digital Marketing Specialist at Crain Communications
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
Experience
Digital Marketing Specialist
Dec 2022 — Present
Collect and analyze data from client campaigns, compiling this information into summary reports highlighting performance, insights, and recommendations for how to improve their advertising creative and overall results•Oversee the implementation and monitoring of supporting paid media promotional campaigns across social media, search and other channels•Manage the setup, scheduling and billing of client-supplied organic and paid social media using Facebook Business Manager and Google Ads•Create insight-driven campaign reports to be shared directly with clients and sales reps
Education
SMU Cox School of Business
Master of Science in Management, Business Administration and Management
2015 — 2016
University of Westminster in London
Photography
2011 — 2011
University of Arkansas
Bachelors, Journalism-Advertising & Public Relations
2009 — 2013
Skills
- Marketing
- Copy Editing
- Analytical Skills
- Adobe Creative Suite
- Google Analytics
- Copywriting
- Journalism
- Event Planning
- Forecasting
- Brand Marketing
- Demand Solutions
- Silverpop
- Google Adwords
- Social Media
- Editing
- E-Commerce
- Online Merchandising
- Microsoft Word
- Advertising
- Indesign
- Inventory Planning
- Inventory Management
- Time Management
- Data Analysis
- Event Management
- Photography
- Public Relations
- Media Relations
- Basecamp
- Merchandise Planning
- Project Management
- Social Media Marketing
- Microsoft Excel
- Powerpoint
- Inventory Analysis
- Marketing Communications
- Email Marketing
- Oracle
- Marketing Research
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