Nicolas Limbach

Director - Head of Sports & Clubs Global Communications @Bayer

Cologne, DE
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WORK HISTORY

May 2022 — Present

Director - Head of Sports & Clubs Global Communications @Bayer

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Leverkusen, DE

Spearheaded the strategic management of the company’s sports engagement, enhancing visibility and resource efficiency.• Coordinated and oversaw Bayer sports clubs’ activities, aligning them with corporate objectives and financial framework.• Planned and monitored budget to ensure fiscal responsibility and optimal allocation of resources.• Led corporate positioning sports team as well as additional project members.• Developed innovative concepts to adapt to internal and external changes proactively.• Integrated Bayer\'s activities within the sports-political landscape in Germany and internationally.• Served as official spokesperson, representing the company to the media, analyzing the impact of clubs’ activities on company’s image, identifying reputational risks, and implementing to bolster positive public relations.

EDUCATION

2013 — 2016

Hochschule Fresenius

Bachelor’s Degree, International Business Administration

2017

Fudan University

Fudan University - Executive Management Program, WHU MBA International Module, Executive Management Program

2015 — 2015

Berkeley College

Marketing

2014 — 2014

Shanghai University

International Management

2017

Columbia Business School

Columbia Business School - Executive Education Program, WHU MBA Leadership Program, Executive Leadership Program, Executive Management Program

2016 — 2018

WHU – Otto Beisheim School of Management

Master of Business Administration (M.B.A.), Business Administration and Management, General

2017

Indian Institute of Management Bangalore

IIMB - Executive Management Program , WHU MBA International Module, Executive Management Program

2015 — 2015

Pace University

Marketing

2017

China Europe International Business School (CEIBS)

CEIBS - Executive Management Program, WHU MBA International Module, Executive Management Program

ABOUT NICOLAS LIMBACH

Disclaimer: Please note my reactionary LinkedIn policy - I only link with people I\'ve spoken to.Passionate strategy manager and former Olympic athlete, skilled in project management, constantly seeking to deliver excellence by leveraging well-founded knowledge and experiences. Enjoy tapping into new areas to further learn and develop. Currently on a new adventure expanding my comfort zone in Corporate Communications by being responsible for all of Bayer AG’s activities related to sports. My educational background in Business Administration as well as my professional experience have provided me with broad spectrum of insights and experiences across Bayer and Procurement in particular. Previous travel and communication experiences in multi-national environments instilled a great sense of flexibility and adaptability.Used to working in a multi-disciplinary setting, I have a track record in leading complex projects with stakeholders from diverse disciplines, nations, and across all levels of hierarchy. This, and the experiences from my sporting career, taught me well to lead with and without authority. My key strength is strong analytical thinking, paired with pronounced organization and communication skills. My hands-on and energetic attitude paired with my teamwork and social skills make me a valued team member. Experiences from work and sports got me used to assume responsibility, take decisions and to set and achieve ambitious targets that create sustainable excellence.

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Nicolas Limbach — Director - Head of Sports & Clubs Global Communications at Bayer in Cologne, DE | Unifers