Nicolas Laurent

WORK HISTORY

EDUCATION

SKILLS

ABOUT NICOLAS LAURENT

A strategist and investment banker by training with a 20-year hands-on experience and expertise in digital transformation, technology, omni-channel pharma strategy, salesforce effectiveness consultancy, corporate finance and company/ BU management. As a former investment banker, technology pioneer, entrepreneur, strategy consultant and manager I am able to develop a multidimensional, 360° view on all challenges, with a persistent focus on value creation, effectiveness and productivity, both internally when managing teams and externally when propelling client and partner organizations into the digital era. I have developed the necessary business acumen, leadership, managerial and technical skills that complement a challenge-driven motivation and customer-centric mindset. For the past 10+ years worked at the very heart of multi-channel, data, analytics and technology-based pharmaceutical marketing and medical information. I have worked globally, where I have demonstrated the ability to work effectively with local operating countries/units, understanding their unique market and audience needs and characteristics, do delivery impact. This has allowed me to offer differentiated, pragmatic and versatile end-to-end, ROI-oriented multichannel solutions not only in line with global, regional and local requirements and regulations, but also taking into account product lifecycle constraints and target differences. All this while consulting on the change management necessary at all levels of organizations that will ensure acceptance and buy-in from stakeholders and aligning corporate and business objectives across HQ and field functions. As a forward-looking person, I have consistently identified ways to enhancing existing capabilities, while identifying next generation marketing trends, capabilities and tools that will become the common set of solutions in multichannel initiatives of the future.