Nicolas Bitner
General Manager, Growth - Driving ROI through our AI Ad Marketing platform Enhanced by Mobile Apps | Digital Ads | Mobile Apps | AI
- Role
- General Manager, Growth at Bryj Technologies, Inc
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Nicolas Bitner
Passionate about driving growth and customer success in AI and B2B SaaS, I have spent the past decade scaling businesses across North America, EMEA, and emerging markets. From Sales to CRO and General Manager, my career has been defined by an obsession with understanding customer pain points, designing solutions that deliver tangible value, and building high-performing teams that act as an extension of our clients’ businesses.I thrive at the intersection of strategy, execution, and operational efficiency—leading global growth initiatives, optimizing revenue engines, and aligning Sales, Marketing, and Customer Success to maximize impact. Beyond revenue growth, I have optimized operations to enhance productivity, streamline execution, and lower costs, ensuring our teams deliver at scale while driving greater customer success.Currently responsible for the P&L of the Growth team, I oversee demand generation, sales execution, customer success, and revenue optimization. Before my SaaS journey, I was a consultant for enterprise clients on multi-channel digital advertising strategies, shaping data-driven acquisition models.Let’s connect to talk growth, strategy, Operations, and customer obsession!
Experience
General Manager, Growth
Sep 2023 — Present · NY, US
Oversee global growth, aligning Sales, Marketing, and Customer Success to maximize revenue and operational efficiency- Lead the P&L for the Growth organization, driving sustainable ARR expansion- Designing and executing a scalable GTM strategy across multiple regions- Strengthening cross-functional collaboration between product, sales, and customer success teams- Championing a customer-first approach, deepening engagement through tailored solutions- Helping shape the vision and roadmap of our AI solution, leveraging customer insights to shape features that solve real-world pain points- Designing and Executing the GTM strategy for our AI solutions, ensuring alignment between product capabilities, market needs, and sales execution- Defining and optimizing our pricing strategy, balancing value-based pricing, competitive positioning, and scalable monetization- Building and refining our marketing and demand generation strategy, integrating thought leadership, content marketing, and targeted campaigns to accelerate growth- Transformed CSM into a proactive revenue-generating function- Improved NRR and reduced churn through enhanced engagement and value-driven support- Created our App Success Program to ensure the success of our customers - Effectively built from the ground up a Mobile Agency inside Bryj to offer high value and impact services on top of the B2B SaaS offering- Established data-driven playbooks to align CSM with sales and product strategy- Built and optimized the growth engine, integrating Marketing, SDR, Sales, and CSM teams- Scaled revenue operations across North America, EMEA, and select APAC/Middle East markets- Developed high-impact acquisition and expansion strategies based on deep customer insights- Established a data-driven approach to pipeline forecasting and revenue optimization.
Education
ESCP Business School
Master of Business Administration - MBA
2010 — 2013
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