Nick Voloshin
Marketing Specialist for Kinsley Steel
- Role
- Marketing Specialist at Kinsley Steel, Inc.
- Location
- Lancaster, PA, US
- LinkedIn followers
- 500 followers
About Nick Voloshin
With over 18 years of creative design experience, I specialize in blending strategy, branding, and user experience to deliver impactful digital and print solutions. As a Sr. Creative & UX Specialist at Doceo, I collaborate with teams to craft marketing assets that align with brand standards and UX best practices, driving user engagement and brand growth. My role involved managing diverse projects, ensuring seamless execution, and expanding my expertise across marketing and design disciplines. Previously, as Marketing Manager at Doceo, I contributed to enhancing promotional strategies, generating business leads, and overseeing campaigns that aligned with organizational goals. My passion for creative problem-solving and my commitment to innovation enable me to consistently deliver high-quality design and marketing solutions that met internal and client needs and drive business success.
Experience
Marketing Specialist
Jul 2025 — Present
As the Marketing Specialist, I lead the creative, technical, and strategic efforts that shape Kinsley Steel’s brand and support business development across all affiliated entities. Merging digital strategy, design, and content development with high-level proposal support and cross-department collaboration.Key Responsibilities:Website Management & SEO: Oversee updates and ongoing improvements for multiple company websites, ensuring all content is accurate, engaging, and aligned with brand standards. Implement SEO strategies to enhance visibility and drive traffic.Social Media & Digital Marketing: Manage all corporate social media accounts, developing and scheduling targeted content that highlights company values, project milestones, and culture. Monitor performance metrics and adjust strategy to maximize engagement and reach.Graphic Design: Design branded materials for both digital and print, including brochures, infographics, advertisements, internal comms, and presentations. Maintain consistent visual identity across all platforms.Technical Proposal Writing: Collaborate cross-functionally to develop compelling responses to RFPs, RFQs, and design-assist pursuits. Draft, edit, and format high-quality proposals that meet client requirements and deadlines.Content Development & Field Documentation: Travel to job sites and company facilities to capture photography, employee stories, and project highlights. Transform on-site insights into promotional and marketing materials.Internal Communications & Creative Support: Partner with leadership and internal departments to support company-wide initiatives, including employee engagement campaigns, events, training content, and executive messaging.
Education
The Art Institutes
Associate of Arts and Sciences (A.A.S.), Digital Arts, Graphic Design, Marketing
2006 — 2008
Skills
- Branding
- Sql
- Art Direction
- Adobe Creative Suite
- User Interface Design
- Css
- Online Advertising
- Visual Communication
- Flyers
- Social Media
- Graphic Design
- Branding
- Dreamweaver
- Illustrator
- Icon Design
- Cms
- Graphics
- Vector Illustration
- Advertising
- Motion Graphics
- Photoshop
- Microsoft Office
- Os X
- Marketing
- Screen Printing
- User Interface
- Online Marketing
- Brochures
- Email Marketing
- Posters
- Mac
- Photography
- Front-End
- Typography
- Php
- Javascript
- Html 5
- Indesign
- Logo Design
- Web Design
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