Nick Marts

About Nick Marts

I\'m a self-directed, data-driven Marketing Manager with 10+ years of success designing and implementing comprehensive marketing strategies to support business goals. Spearheading research/data analytics, copywriting, and campaign management for industry leaders such as Darren Hardy, LLC, YMCA of Greater Pittsburgh, and Cigna, I am driven to improve existing offers and assets to exceed sales targets. I am incredibly passionate about delivering service beyond organizational expectations, creating a win-win scenario for all parties. I am highly skilled at designing and delivering policy and process changes to increase revenue, decrease program costs, and improve customer satisfaction. In addition, I am recognized as a resourceful leader with experience building high-performing teams that consistently deliver complex projects. Additionally, I possess exceptional academic qualifications, including a Master of Business Administration and a Master of Science in Leadership from Grand Canyon University. A few recent accomplishments:+ Chosen by upper management to develop and implement a college\'s first, 6-month marketing campaign in Facebook and Google Ads with a $100K+ monthly spend, leading to a boost in enrollment revenue.+ Commended by executive leadership for growing annual revenue to $1M+ by directing core business development opportunities for all personal training and corporate wellness programming across 13 membership locations.+ Outstanding success establishing and launching five distinct programs partnering with 25 to 60 customers simultaneously, resulting in 12% membership volume growth, 20% increased retention, and a member satisfaction Net Promotor Score of 90% within the corporate fitness facility. On a personal level, I enjoy volunteering my time as an Executive Leader at Redeemer Anglican Church. I also actively engage in professional development and relationship-building by serving as a Club Mentor/Sargent at Arms at Toastmasters International. Specialties, Expertise, & Attributes: Performance Monitoring, Brainstorming/Ideation, A/B Testing, Optimization/Automation, Campaign Management, Online Marketing, Team Building/Leadership, Research/Data Analytics, Metrics/Reporting, Marketing Planning/Execution, Promotions Management, Copywriting/Editing, Versatility, Consensus-Building, Problem-Solving.

Experience

1. Director of Marketing

   Redshift Digital Marketing

   Mar 2025 — Present

Education

• Grand Canyon University

  Master's Degree, Business Administration and Leadership, General. Dual degree.

  2012 — 2014

• Slippery Rock University

  Bachelor of Science (B.S.), Major: Exercise Science

  2006 — 2010