Nick Florentino

Director, Omnichannel Strategy & Roadmap @Merck

New Hope, PA, US
EMAILS
n••••••••@merck.com
MOBILE NUMBERS
+14•••••••61

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WORK HISTORY

Nov 2022 — Present

Director, Omnichannel Strategy & Roadmap @Merck

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Upper Gwynedd, PA, US

Responsible for leading Omnichannel strategy & roadmap definition and ongoing evolution

EDUCATION

N/A

Commonwealth University-Bloomsburg

Masters of Science, Instructional Technology

N/A

Temple University

Bachelor of Arts - BA, Communications & Advertising

SKILLS

Information ArchitectureUser-Centered DesignUser ResearchDigital MarketingProject ManagementCross-Functional Team LeadershipUser ExperienceUser Interface DesignUsability TestingInteraction DesignSix SigmaStrategyCreative DirectionProgram ManagementRequirements GatheringUsability

ABOUT NICK FLORENTINO

Experience and education provide a unique blend of multi-channel marketing, user-experience design and business analysis expertise, resulting in an invaluable cross-functional perspective. Manage and design B2C and B2B digital solutions in multiple industries, including pharmaceutical, financial, consumer packaged goods, agricultural, and chemical. Master\'s Degree provides added expertise in instructional design and computer-based training.Specialties Include: Content Strategy/Management, Customer Experience Design, Digital Asset Management, EMR/EHR Strategy, 3rd Party Campaign Programs, Analytics/Voice of Customer/CSAT, Business Analysis/Requirements Gathering, Process Design/Improvement, Design Thinking, Agile Scrum

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