Nick Clarkson
Marketing Strategist at J. J. Keller & Associates | Graduate of Johns Hopkins Carey Business School | B2B Marketing | Lead Generation | Data Analysis | Marketing Campaign Management
- Role
- Marketing Strategist at J. J. Keller & Associates, Inc.
- Location
- Baltimore, MD, US
- LinkedIn followers
- 500 followers
About Nick Clarkson
I reside in Baltimore, Maryland and recently earned my MBA from Johns Hopkins University…
Experience
Marketing Strategist
J. J. Keller & Associates, Inc.
Oct 2022 — Present
Develops and executes strategies for marketing and lead generation across print and digital channels- Manages customer-facing lead and communication channels- Oversees Content Management System (CMS) sites to optimize user experience and generate leads, utilizing online advertising, paid search, SEO, and social media- Creates and manages marketing schedules, forecasts, and budgets- Identifies opportunities to enhance subscriber communication, retention, and engagement- Generates specifications for promotions and tests lists for optimization- Tracks promotion results and adjusts plans accordingly- Conducts analyses using tools like Google Analytics and SAP, presenting findings and adjusting plans based on results- Monitors progress towards various objectives and modifies plans accordingly- Participates in market research projects, incorporating findings into promotional plans.
Education
The Ohio State University
Bachelor's degree, Journalism
2014 — 2018
The Johns Hopkins University - Carey Business School
Master of Business Administration - MBA
Skills
- Powerpoint
- Microsoft Excel
- Content Management Systems (Cms)
- Video Editing
- Microsoft Office
- Lightroom
- Journalism
- Statistics
- Social Media
- Writing
- Imovie
- Copy Editing
- Public Speaking
- Website Updating
- Communication
- Google Analytics
- Online Research
- Time Management
- Adobe Photoshop
- Snapchat
- Microsoft Word
- Leadership
- Final Cut Pro
- Photography
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