Nick Koenig

About Nick Koenig

Execution-focused data solutions and analytics leader- Directs multi-disciplinary data projects with a focus on best-in-class approaches for architecture and data science methodology- Guides the organization on opportunities within GenAI. In matching opportunity with technique, drives cost-efficient adoption paths for profitable scale. Deep experience with prompt engineering, RAG and agentic approaches, and creating quality feedback loops- Works directly with C-Suite/President level executive leadership in creating recommendations, data products and metric stacks that drive the business- Grooms high performance analysts, engineers, data scientists and analytics managers- Leverages product management methodologies to accelerate analytical impact and project execution- Achieves depth and breadth across many functional areas (Marketing, Customer Care, Customer Experience, Sales, Strategy, Product, Customer Segmentation, & Competitive) as well as quantitative disciplines (Proactive Insights, Visualization, A/B Testing, Data Platform, Machine Learning).Technical ProficienciesSQL (SQL Server, HiveQL, AWS/Redshift), Tableau Visualization & Visualization Engineering, Python and Machine Learning Algorithms, GenAI: RAG / Prompt Engineering, Driver Trees & Rate/Mix Analyses, Large Data Environments, Data Product Development, Data Orchestration, Database Modeling

Experience

1. Senior Director, Data Products and Analytics

   GoDaddy

   Mar 2023 — Present · Seattle, WA, US

   Directs multi-disciplinary data projects with a focus on best-in-class approaches for architecture and data science methodology. Guides the organization on opportunities within GenAI, and in matching opportunity with technique, drives cost-efficient adoption paths for profitable scale. Deep experience with prompt engineering and RAG approaches, and creating quality and feedback loops.In early 2024, led the team that created an internal GenAI analytics solution,\"GoDaddy Lighthouse\" which scales GenAI across GoDaddy\'s customer support interactions. Underpinned by a extensible platform that allows a team of GoDaddy Product and Support SME\'s to iterate against highly contextualized GenAI prompts, Lighthouse has become GoDaddy\'s key tool for sizing customer pain points and has unlocked hundreds of key insights around customer behavior, leading to material improvement in business outcomes.

Education

• Arizona State University

  Bachelor’s Degree, Psychology; Music Performance

  2008 — 2012

Skills

• Hive
• Sql
• Customer Experience
• Project Management
• Business Process Improvement
• Sales Funnel Optimization
• Forecasting
• Quantitative Analytics
• Microsoft Excel
• Statistical Process Control
• Root Cause Analysis
• Tableau
• Business Process Mapping
• Minitab
• Business Process