Nick Hall
General Manager, Generative Ai Centre of Expertise @Experian
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WORK HISTORY
General Manager, Generative Ai Centre of Expertise @Experian
London, GB
EDUCATION
The Tuck School of Business at Dartmouth
MBA
University of Cambridge
Bachelor's degree
University of Cambridge, Clare College
MA
ABOUT NICK HALL
I have built and managed analytics functions and high-performing analytics teams, generating new sources of income by unlocking value from customer-level, channel, product and business performance data. Created new business strategies, information propositions and data assets that turn data into business advantage and sustainable commercial returns e.g: Led an enterprise-wide portfolio of analytics and data science projects generating substantial income returns. Built a start-up consulting business. Grew an advanced analytics function of 140+ people. Led a global roll-out of a marketing analytics programme across 30+ countries, 350+ marketers and trade marketers. Delivered consulting engagements that typically returned over 10x professional fees. An analytics leader, board-level advisor, business developer and practice builder in analytically-intensive environments, building new teams, new processes, new tools and new data controls. Operated in large corporate environments (IBM, SABMiller, Barclays) and agile professional services firms (Oliver Wyman, Monitor). Worked in the USA, Europe, UK, Africa, Asia and Latin America. Specialties: Finding new sources of organic growth. Innovation. Sales and distribution strategies in B2C and B2B environments. Development of information-based business strategies and customer capabilities including test-and-learn-based optimisation, CRM, data-driven marketing, monetising data and building packaged data products.
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