Nick English

Group Key Account Director @Goodfish Group

Cannock, GB

As Key Account Director at Goodfish Group, I led strategic commercial partnerships and account development across key sectors, including automotive, industrial, and consumer goods. My focus was on building long-term, value-driven relationships with OEMs and Tier 1 suppliers, leveraging Goodfish’s technical capabilities in thermoplastic injection moulding and toolmaking to deliver tailored solutions.Key achievements:Managed and expanded multimillion-pound accounts, contributing significantly to company EBITDA and growth targets.Introduced structured key account management processes, improving customer engagement, retention, and cross-site collaboration.Collaborated closely with operations and engineering teams to align commercial strategies with production capabilities and NPI timelines.Played a central role in strategic contract negotiations and pricing structures to drive profitability and long-term value.Contributed to the development of internal reporting and sales metrics to support executive-level decision-making.This role further honed my leadership, commercial acumen, and ability to thrive in a fast-paced, technical manufacturing environment.

University of Bath

BEng (Hons)