Nichole Davis
Founder & CEO Chief Patient Advocate @Wayfinder Patient Advocates
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WORK HISTORY
Founder & CEO Chief Patient Advocate @Wayfinder Patient Advocates
I built Wayfinder Patient Advocates to give patients and organizations what the system rarely does: clarity, leverage, and outcomes.As Founder & CEO, I lead strategy for patients and providers navigating the chaos of modern care—where communication breaks down, coverage gets denied, and time is critical.I don’t just step in—I design the plan when no one else can. Known for turning complexity into clarity when care stalls or coverage disappears Trusted by families, providers, and organizations when the stakes are high and outcomes matter Recognized by Forbes Under 30 for leadership in patient advocacy and healthcare innovationWayfinder Patient Advocates isn’t about hand-holding. It’s about building trust in a system designed for scale.
EDUCATION
The University of North Carolina at Chapel Hill
Graduate Certificate, Public Health Leadership
Virginia University of Lynchburg
Doctor of Healthcare Administration - DHA, Health/Health Care Administration/Management
Yale University
Bioethics/Medical Ethics
Cleveland State University
Bachelor of Science - BS, Health Sciences
Baylor University
Master of Public Health - MPH, Community Health Science
Cleveland State University
Undergraduate Certificate, Public Management
Cleveland State University
Undergraduate Certificate, Bioethics/Medical Ethics
ABOUT NICHOLE DAVIS
Healthcare doesn’t fail because of a lack of innovation. It fails when patients and providers stop trusting the system.I built Wayfinder Patient Advocates to change that.We are the firm that turns patient advocacy into strategy — a growth driver for organizations and a lifeline for patients.Our work delivers measurable results—outcomes that move reputations, retention, and lives.Here’s where we create impact:→ For healthcare organizations and systems: We design advocacy frameworks that lift trust scores, cut readmissions, and retain both patients and staff. Leaders come to us when “good enough” is costing them loyalty, reputation, and revenue.→ For patients and families: We bring order to chaos. From complex diagnoses to care coordination, we give people clarity and control when the system doesn’t.→ For leaders and educators: We speak, train, and embed advocacy into culture so that teams don’t just talk about patient-first care—they deliver it.Our impact has reached national health systems, employers, and families. In every case, the outcome is the same: stronger trust, better results, and a system that works for the people it serves.I’m the author of Patient Advocacy For Dummies, a Forbes-recognized leader in patient advocacy, and CEO of Wayfinder Patient Advocates.Advocacy isn’t charity. It’s strategy.It’s the difference between patients who trust you — and patients who leave.Between teams who burn out — and teams who deliver.Between health systems that lead — and those that get left behind.And it’s the smartest investment in healthcare’s future.*Views expressed are my own *
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