Nicholas C. Lancione

About Nicholas C. Lancione

To optimize the connection between our clients and their customers across the entire customer journey - From the development and execution of marketing programs that generate new customers to critical business communications that serve and support those customers. If your direct mail piece makes it from the mailbox to the kitchen counter, it has already outlived the life expectancy of emails and digital advertisements. Think about that for a minute, what medium gives your brand the most visibility? Direct Mail, or as I like to call it, Hyper-Personalized Mail is proven to be irresistible to consumers and effortlessly passes the test of time. Direct Mail is still being used today by large and small companies because it works. How can I help?

Experience

1. Director of National Accounts

   Advantagecolorgraphics

   Apr 2020 — Present · Milwaukee, WI, US

   I will help you develop/strengthen and implement uniquely tailored programs that execute precise one-to-one marketing solutions maximizing customer journey building, speed to market, and measurable ROI. Specialties: Data-Driven Marketing | Cross-Channel Marketing | Project Management | Procurement | Social Media Advertising | B2B and B2C Marketing | Direct Mail Product Development | Social Media & Email Marketing | Analytics & BI | Research & CX | Retail Solutions | Marketing Automation |

Education

• University of Alaska Fairbanks

  Associate’s Degree, Municipal Fire Control

  2002 — 2005

• Niskayuna high school

  Diploma

  1995 — 1999

• University of Alaska Fairbanks

  Bachelor's degree, Business Administration and Management, General

  2002 — 2006

• University of Wisconsin-Whitewater

  Master of Business Administration - MBA, Marketing and Data Analytics

  2018 — 2022