Nicholas Gray

About Nicholas Gray

I\'m a communications professional with an interest in all things writing and creativity. I specialize in content marketing deliverables, including long-form blog copy, social media, web copy, scripts, case studies, and downloadable resource guides. I am familiar with public relations efforts and media platforms alike; focusing on digital content, copy editing, SEO keyword research, email campaigns, press releases, and video editing. I own organic SEO strategy and implement best practices for all digital channels to improve page rankings, generate MQL\'s, and reduce acquisition costs. I have experience identifying popular search topics for top-of-funnel content, as well as driving lead-gen efforts through pillar pages and content cluster creation to increase impressions and conversions.I love the creative process that writing entails, and I thrive in a creative, deadline-driven environment. Former coworkers and employers identified time management, organization, consistency, and attention to detail as a few strengths that allow our teams to deliver content that resonates with any audience, whether working independently or collaborating cross-functionally. I value open communication and flexibility. I thrive in a personable environment where I can be resourceful, self-sufficient, and encouraged to develop new skills. My professional life is channeled through the passion I found for writing during my time at Sonoma State University (Go Seawolves). When I’m not on the job, my hobbies include: Drawing, basketball, playing piano, watching movies, attending rock concerts, hiking, bike riding, jogging, kayaking, exploring new cities, and finding new recipes to try (channel my inner Bobby Flay).If you’d like to learn more about my interests and qualifications, please reach out via email (n••••••••@gmail.com)

Experience

1. Communication Consultant, Product Marketing & Wealth Management

   LPL Financial

   Apr 2023 — Present · San Diego, CA, US

   Duties Include-Advisor Communications: Execute high-impact communications strategies for LPL Research, driving thought leadership and sharing market perspective-Content Marketing & Strategy: Create customized editorial calendars, blogs, web content, and newsletter promotions—managing content creation, editing, and compliance for all external communication channels-Data-Driven Approach: Measure and analyze campaign performance to optimize content engagement, lead generation, and brand awareness-Agile Marketing: Collaborate with internal teams in an Agile pod to enhance client communication and deliver timely, impactful Research content-Collaboration & Results: Foster strong vendor partnerships through cross-functional collaboration with marketing and communications teams to drive measurable results for LPL\'s B2B and B2B2C audiences-Crisis Comms: Execute crisis comms deliverables to communicate critical tech outages in a timely manner, building trust among advisors-Community Building: Leading content creation for Employee Resource Groups (ERG) and Communities.(Surveys, resources pages, banners, hero cards, newsletters)-Annual Promotions: Owning content creation for annual Cybersecurity Awareness Month, Midyear Outlook, Yearend Outlook, etc-Client Enablement: Follow marketing operations frameworks to promote research-driven content and support financial advisors’ investment decisions and client success-Audience Engagement: Design targeted messaging for diverse audiences across standard and non-standard distribution channels to promote LPL Research’s creative content-Client-Centric Focus: Maintain a client-focused, team-oriented approach while thriving in a fast-paced environment and meeting critical deadlines.

Education

• Sonoma State University

  Bachelor of Arts - BA, Communication and Media Studies, Cum Laude

  2014 — 2018

Skills

• Flexible
• Copy Editing (Press Releases)
• Social Media Photogrophy
• Adobe Premiere Pro
• Public Relations
• Email/Digital Newsletters
• Social Media (Sprout Social)
• Social Media
• Public Speaking
• Event Planning
• Word Press/Weebly (Blog Writing)
• Digital Journalism
• Sports
• Motivated by Challenge
• Writing
• Detail Oriented
• Youth Mentoring
• Hard Worker
• Microsoft Suites
• Lead Events & Meetings
• Radio Production
• Video Editing (Adobe Premiere Pro)
• Client Relations
• Media Research (Data Management)
• Social Media Writing
• Dependable
• Writing for Publication (Print)
• Microsoft Word
• Team Leadership
• Customer Service
• Video Production
• Teamwork
• Organization Skills
• Music Journalism
• Technical Skillset
• People & Communication Skills
• Creating Content/Event Calendars
• Time Management
• Team Facilitator
• Communication