Nicholas Daniels

About Nicholas Daniels

Sales leader with 15+ years of experience driving growth, forging strategic partnerships, and leading key account strategies within the beverage alcohol industry. I pair specialized food and beverage expertise with a proven track record of increasing revenue, expanding distribution, and elevating brand presence across national and regional chains. My background spans both hospitality and leadership, giving me a 360° perspective that informs every decision and delivers measurable results.In my current role as Corporate Key Account Manager at Pacific Edge Wine & Spirits, I oversee multi-million-dollar portfolios, execute category strategies, and negotiate high-impact programs that strengthen retailer relationships and maximize profitability. My approach combines data-driven insights with hands-on execution to ensure success at every stage.I am passionate about connecting brands with consumers, I thrive on creating value through collaboration, innovation, and operational excellence.

Experience

1. Corporate Key Account Manager

   Pacific Edge Wine & Spirits

   Dec 2022 — Present · Agoura Hills, CA, US

   As Corporate Key Account Manager, I lead national account strategy for major retail partners, including BevMo and Total Wine, managing multi-million-dollar portfolios and delivering measurable growth. I oversee joint business planning, category strategy, and premiumization initiatives that have driven an 8% year-over-year revenue increase and $4.2M in annual sales for BevMo. My role involves negotiating high-impact promotional programs and visibility agreements to expand distribution and strengthen retailer partnerships, while leveraging data-driven insights to influence corporate-level decisions and maximize profitability.

Education

• The Art Institute of California-Los Angeles

  Associate of Arts - AA, Culinary Arts/Chef Training

  2012

• California State University Channel Islands

  Bachelor of Arts - BA, Fine/Studio Arts, General

  2008

Skills

• Wine
• Food
• New Restaurant Openings
• Menu Development
• Menu Costing
• Event Management
• Bartending
• Management
• Alcoholic Beverages
• Hospitality Industry
• Staff Training
• Fine Dining
• Hospitality Management
• Hiring
• Banquets
• Spirits
• Food Safety
• Food & Beverage
• Customer Service
• Powerpoint
• Microsoft Excel
• Certified Level One Sommilier
• Beer
• Staff Development
• Food Preparation
• Event Planning
• Hospitality
• Marketing
• Marketing Strategy
• Pre-Opening
• Restaurants
• Recipes
• Culinary Skills
• Cocktails
• Creativity Skills
• Beverage Industry
• Microsoft Word
• Sales
• Restaurant Management
• Hotels