Chris Fiore

About Chris Fiore

Communications executive with a 15-year track record of building enterprise…

Experience

1. Chief Communications Officer (CCO)

   Marietta City Schools

   Aug 2022 — Present · Marietta, GA, US

   Developed and executed refreshed and comprehensive communications strategies to support public education initiatives and promote student success. Served as a thought leader to senior leadership to ensure that communications strategy aligned with agency goals and promoted transparency and accountability in education operations. Supervised a team of communications professionals and provided guidance and data-driven direction to ensure effective and efficient execution of communications initiatives. Doubled social media engagement through targeted strategies, enhancing public understanding of district priorities and successes. Spearheaded a communications campaign that highlighted a historic rise in literacy rates, achieving statewide media coverage and generating millions in advertising value. Developed and implemented short and long-term accountability metrics for branding, marketing, and communications, guiding strategic decisions to align with district goals. Advise the Superintendent and other district leaders regarding public relations strategy, crisis communications planning, and sensitive public relations and emergencies. Led training and development in media relations, marketing, and communication, enhancing staff competencies in external and internal communications strategies. Managed a comprehensive website transition, overseeing training, content creation, and vendor coordination, ensuring a seamless update to digital platforms. Managed the Communications Services budget effectively, allocating resources to maximize impact of strategic communication and marketing initiatives. Oversaw the implementation of the MCS brand, ensuring consistent application across partnership programs and enhancing visibility and brand integrity.