Nelrose Andaya Viloria

About Nelrose Andaya Viloria

Extensive experience in product management, marketing, and strategic planning. Highly regarded for problem-solving skills. Numbers-driven. Results-oriented. Strong leadership due to entrepreneurial spirit, excellent communication skills, ability to break down expectations for team members and forge relationships with stakeholders, capacity to gain consensus in highly matrixed environment, and, most importantly, firm belief in leading by example. MBA.Specialties: new product development and introduction, product management, strategic planning, integrated marketing communications, business development, program management, project management, brand, talent development, consulting, medical, high-tech, technology, security

Experience

1. Product Management Lead

   Dell Technologies

   Oct 2019 — Present · Austin, US

   Portfolio Strategy/Team Lead/Chief of Staff, Product Management, Client Software and Experiences• Responsible for strategy of $500M Software Portfolio and for delivering the most intelligent, most secure, and most manageable customer experiences in all Dell PCs across all brands and lines of business• Led the Security and Manageability Product Management team and set the vision, strategy, and implementation plans using a customer-centric, data-driven, and Agile development process• Improved the update process across both commercial and consumer devices to be seamless and modern, minimizing disruptions, improving customer experience, and reducing support costs• Grew the team by 60% and developing staff to hone skills in product management, change management, and leadershipProduct Management Lead, Client Solutions Modernization and Customer Experience• Led a team across Client Devices, Services, and VMware to incubate and develop a holistic and modernized experience on the box, mobile, and online, for both IT Admins and end-users• Offered a more consistent, more delightful customer experience by streamlining the back-end infrastructure and integrating the user interfaces, including a premium out-of-box experience• Refined the monetization strategy to account for free capabilities that would secure unique differentiators while optimizing capabilities that would drive additional revenue• Introduced scores as indicators for device health, software application performance, and security• Collaborated with a cross-organizational team to lay the foundation for new modern experiences, such as X-as-a-Service, trials and POCs, scale up and scale down, and interactive tutorials• Experience and Strategy Lead and participated in strategic discussions, such as the Latitude 2025, Modern Client Initiative (MCI), and Lati to advance end-user experiences

Education

• Rice Business

  MBA, Marketing and Strategic Planning

  2000 — 2002

• University of Houston

  BBA, Marketing and Entrepreneurship, Finance

  1994 — 1998

• University of Houston

  Bachelor of Business Administration, Marketing

• Rice Business

  Master of Business Administration, Marketing

Skills

• Program Management
• Vendor Management
• Product Lifecycle Management
• Product Strategy
• Management Consulting
• Pricing
• Business Planning
• New Business Development
• Negotiation
• Marketing Management
• Market Analysis
• Integrated Marketing
• Crm
• Product Management
• Business Transformation
• Product Marketing
• Product Launch
• Segmentation
• Competitive Analysis
• Process Improvement
• Strategy
• Product Development
• Product Life Cycle Management
• Market Research
• Business Strategy
• Introduction
• Business Development
• Leadership
• Strategic Planning
• Business Process Improvement
• Project Planning
• Product Planning
• Cross-Functional Team Leadership
• Marketing Strategy
• Team Building
• Management
• Forecasting
• Project Management
• Team Leadership
• Planning